Skip to content

Andrew Eifler

Thoughts on Media, Advertising, Technology and Business

Menu

  • About
  • Jewelry Portfolio

Business

The Business Plan Competition

For the third year in a row, I was lucky to be selected as a judge and mentor for the Kenneth A. Freirich Business Plan Competition at Skidmore College. The competition always attracts some of the brightest and most motivated

Andrew Eifler February 28, 2016February 28, 2016 Business No Comments Read more

The Most Important Missing Lesson in Business

  There are few things in life that I find more appealing than a well-constructed business lesson that has been developed into a system or framework. Here are a few of my favorites: David Allen’s system for personal productivity (Getting

Andrew Eifler January 31, 2016February 1, 2016 Business 4 Comments Read more

The Most Important Business Variable

It’s not cash flow, not ROI, not COGS. It’s actually the length and depth of the human capacity to absorb details. Why do our documents have executive summaries?  Why do we need to present the “50,000” foot view?  Why do

Andrew Eifler December 6, 2015 Business 5 Comments Read more

The Dubious Value of “Final” Drafts

It’s a fact of life in most corporate environments that lots of documents need to be created and lots of managers need to review them. The typical rhythm goes like this: An individual contributor creates a first draft of a

Andrew Eifler November 22, 2015 Business 1 Comment Read more

Quirky Business Techniques

Over the last decade, I’ve spent a pretty good chunk of my time reading business books. I’ve covered everyone from Peter Drucker and Dale Carnegie to Steve Blank and Brené Brown. Looking back through my records – I’ve covered over

Andrew Eifler November 15, 2015November 16, 2015 Business 3 Comments Read more

Fitness Functions

  For the last couple weeks, I’ve been reading The Everything Store: Jeff Bezos and the Age of Amazon by Brad Stone. The book primarily chronicles the complete history of Amazon, and in parallel, its irascible CEO. I’m really enjoying

Andrew Eifler November 8, 2015 Business No Comments Read more

The Language of Business

Last week while commuting into the city, I saw an ad on the train that caught my attention. The ad was for Harvard Business School and the prominent text proclaimed: “Learn to speak the language of business.” This one really

Andrew Eifler October 11, 2015 Business No Comments Read more

Process Development: Decisive vs. Organic

Over the past four years, AppNexus has grown like a rocket ship – from 50 people when I joined the company in 2011 to over 1000 today. During this time of monumental growth, process development has been a key tool

Andrew Eifler September 27, 2015 Business No Comments Read more

The Allure of Next Time

I can barely count the number of times it has happened. I learn something new and revolutionary at work – a new team management insight, a new prioritization method, a new leadership strategy, or even just a new way to

Andrew Eifler July 19, 2015 Business 3 Comments Read more

Are You a Manager or a Leader?

I recently picked up On Becoming a Leader by Warren Bennis and found it pretty interesting.  Originally published in 1989, the book still has many lessons that are relevant today – some perhaps more relevant than when first published.  Much

Andrew Eifler January 19, 2015 Business No Comments Read more
  • « Previous
  • Next »
Me

Categories

  • 100 Words Project (1)
  • Ad Tech (13)
  • Advertising (44)
  • Business (79)
  • Digital Media Analytics (2)
  • Economics (16)
  • Education (18)
  • Entrepreneurship (3)
  • Human Behavior (54)
  • Investing (1)
  • Job Search (5)
  • Life (116)
  • Media Planning (26)
  • New York City (8)
  • Product Management (18)
  • Psychology (4)
  • Sustainability (8)
  • technology (63)
  • Uncategorized (63)

Archives

Tags

Ad Tech Advertising Advertising Technology Business History Change Communication Competition Digital Media Discipline Disruptive Innovation Dreams Education Evolution Human Behavior Human Limitations Innovation Intelligence Introspection Leadership Learning Learning Every Day Life Management Media Media Planning Meditation Motivation Organizational Behavior Passion Politics Process Productivity Product Management Running Sales Simplicity Six Sigma Skidmore College Steve Jobs Strategy Stress technology The Future Vacation Value Creation
Copyright © 2023 Andrew Eifler. All rights reserved. Theme Spacious by ThemeGrill. Powered by: WordPress.