A few weeks ago I wrote about promiscuity in advertising and how, advertising companies always tend to keep two or more vendors in competition at any given level of the supply chain. Michael Griffiths replied that this is actually a
The Tendency Toward Promiscuity in the Ad Industry
To date, I’ve spent nearly my entire career working in the ad business. Through the years I’ve gotten to see the industry from a few different angles. I started out at an ad agency in a media planning/account management role,