Like any new homeowner, my weekends have been pretty much dominated by jobs around the house. Cleaning out the basement, getting a plumber to fix the sink, rebuilding the crawlspace door, etc. etc. It’s been a really busy couple of
The Key to Having Your Message Heard: Simplicity, Repetition, and Analogies
Over the past few years, my most consistent blog theme has been the way that inherent human limitations affect business outcomes. I find it absolutely fascinating. People come in all sorts of different shapes and sizes (mentally, physically, and emotionally)
The Danger of Simple Viral Messages
This weekend I enjoyed a relaxing bike ride through Prospect Park, spotting my girlfriend as she trained for the New York marathon. Riding at a runner’s pace — slow enough to allow for plenty of observation — I noticed that