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Andrew Eifler

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Author: Andrew Eifler

Business Plan Financial Models: A Mathematical Proof

Over the past 10 years I’ve worked on a lot of business plans.  First as a student, then as a product manager and as a coach to young entrepreneurs. In every business plan that I’ve worked on or reviewed, there

Andrew Eifler November 27, 2016 Product Management 2 Comments Read more

The Way the World Changes

Among many other things, this election cycle has called attention to a very old gender dynamic in the United States.  Whether it was commentary on the way the candidates were dressed, their physical posture during each of the debates, or

Andrew Eifler November 13, 2016November 14, 2016 Life No Comments Read more

Nothing Left to Prove

Whether it’s writing a business plan, conceptualizing new product, pitching a major prospect, or troubleshooting a piece of technology, at many points in my career I’ve found myself doing something for the first time.  Often times it’s also something that’s

Andrew Eifler November 6, 2016 Life 7 Comments Read more

Warren Buffet’s Prioritization Strategy

Part of working at any high growth technology company is juggling a lot of competing priorities.  To be clear, having a lot of opportunities is a good thing – it means the business is growing and the company is thriving. 

Andrew Eifler October 23, 2016October 23, 2016 Business, Product Management 1 Comment Read more

Selling Tech to Businesses

I’ve been very lucky over the past three weeks to have some time off from work to bond with my new son Jack (thanks to AppNexus’ generous paternity leave policy).  Although not sleeping very much, he’s really doing great (and

Andrew Eifler October 9, 2016 Product Management, technology No Comments Read more

The First Two Weeks of Life

Almost exactly two weeks ago, my wife Miranda and I were blessed to bring our son Jack into this world.  Well, I guess she did most of the work, but I was there and felt quite involved the whole time.

Andrew Eifler October 2, 2016October 2, 2016 Life 3 Comments Read more

Running a Website Business is Really, Really Hard and Google Makes All of the Money

Two weeks back*, Brian O’Kelley wrote the second part of his Forbes series entitled “Can Technology Save Journalism.”  The article, which is very good, talks about some of the problems facing digital publishers today – namely that they don’t make

Andrew Eifler September 25, 2016 Ad Tech 2 Comments Read more

My 9/11 Story

Today is the 15th anniversary of the September 11th terrorist attacks.  As I do every year, I spent a little bit of time in quiet reflection, thinking about that day back in 2001 and how the world has changed since. 

Andrew Eifler September 11, 2016 Life 1 Comment Read more

The (Hypothetical) Case for Donald Trump

So, to start, let me be clear: I do not personally think that Donald Trump should be president. Actually, I don’t intend for this to be a political commentary at all. It’s more of a thought experiment. As a New Yorker, I

Andrew Eifler September 5, 2016 Uncategorized 10 Comments Read more

Being a Good Operator

I’ve recently been introduced to the concept of being a good “operator” in business. I’d heard the word before, but never really understood what it meant. I’ve thought a lot about leadership and management in the past, but being an

Andrew Eifler August 28, 2016 Business 3 Comments Read more
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