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Andrew Eifler

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The Future

Human Innovation – Past and Future

A few weeks ago I picked up Jared Diamond’s ‘Guns Germs and Steel’ and read through a couple chapters.  I read the book right after college, but just now, looking back through Diamond’s thorough exploration on the origins of human

Andrew Eifler September 18, 2011 Life, technology No Comments Read more

The Limits of Technology and Virtual Friends

Technology has not only changed the world in which we live, but over the past ten years it has also had a profound impact on our personal lives. Facebook allows us to effortlessly keep in touch with friends throughout the

Andrew Eifler February 27, 2011 Life, technology No Comments Read more

The World through the Eyes of a 100 Year Old

Walking through central park this weekend, I saw a woman who looked to be 100 years old sitting beside the sailboat pond in the southeast section of the park. She was just sitting, alone, watching the children play as the

Andrew Eifler August 8, 2010 Life, technology No Comments Read more

iPad and the Future of Media

Each new piece of media technology is a new doorway that marketers can use to walk into the lives of consumers. With the release of the iPad last week, and the subsequent scurry of publishers to capitalize on this new

Andrew Eifler April 11, 2010 Advertising, Media Planning 1 Comment Read more

By 2010 I thought there would be flying cars…

As a young boy, I distinctly remember how ominous the year 2010 sounded. It was a year that was then only depicted through the lens of science fiction and fantasy – and when it did actually come, I thought for

Andrew Eifler January 3, 2010January 3, 2010 technology No Comments Read more
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