This week I’ve been reading The Art of Woo: Using Strategic Persuasion to Sell Your Ideas by G. Richard Shell and Mario Moussa. Overall I thought the book was just fine, but it did get me thinking a lot about
This week I’ve been reading The Art of Woo: Using Strategic Persuasion to Sell Your Ideas by G. Richard Shell and Mario Moussa. Overall I thought the book was just fine, but it did get me thinking a lot about