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Andrew Eifler

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Author: Andrew Eifler

Dopamine and How our Brains Look for Patterns

This past weekend I listened to a really fascinating episode of the Radiolab podcast about stochasticity (which is a fancy word for randomness) and finding patterns.  One part of the episode explored the story of Ann Klinestiver, a teacher who

Andrew Eifler March 11, 2018 Life No Comments Read more

On Being a Draftsperson

I’ve always enjoyed working with my hands, and in college I took classes in jewelry and metals.  I was taught by a Professor named David Peterson who is an extremely talented (albeit tough) teacher.  After studying with David for two

Andrew Eifler February 18, 2018 Business, Life, technology 2 Comments Read more

Follow up on Taxes and Distrust for the Government

It’s been about a month since the article about my family appeared in the New York Times and a lot of folks have been reaching out to ask if we ended up pre-paying our taxes.  The answer is yes!  But,

Andrew Eifler January 28, 2018 Life No Comments Read more

In Lieu of Blogging: Sliding Barn Doors

I took the first few weeks of the year off from writing to work on a birthday present for my wife: sliding barn doors for our living room.  They came out pretty well! Back to writing next weekend.

Andrew Eifler January 21, 2018January 21, 2018 Uncategorized No Comments Read more

My Picture in the New York Times and My First Significant Encounter with the Government

Yesterday (Saturday December 23rd), a picture of my family appeared in the New York Times. For those of you who still have a print copy laying around, turn to page A19.  Alternatively check out this link. It all started 12

Andrew Eifler December 24, 2017 Life 7 Comments Read more

A Roaring Economy, Easy Money, and a Bunch of Restaurants that are Going to Go Out of Business.

In the morning before work I go to the gym on the corner of 38th street and Broadway.  Here’s the intersection (above) – courtesy of Google Street View (at the very left of the picture above, on the second floor,

Andrew Eifler December 10, 2017 Economics No Comments Read more

Lessons from the First Year of Being a Parent – and Almost Electrocuting Myself

Earlier today I was rushing to finish a small home project: re-locating the basement refrigerator.  We were expecting company in the afternoon and I had to finish moving the fridge so I could watch our son Jack while my wife

Andrew Eifler November 26, 2017 Life 4 Comments Read more

Facebook, Twitter, and Google – Media Outlets or Just the Newsstand?

Pulling out of my driveway to head to the train station last week, I was surprised to hear a somewhat familiar voice came on the radio – hey wait a minute – that’s Randall Rothenberg’s voice.  I know that guy! Randall

Andrew Eifler November 5, 2017November 5, 2017 Advertising 2 Comments Read more

The Power of Google: My Story of Being Blacklisted

On or around April 22nd 2017, this blog (andreweifler.com) was removed from the Google search index. The impact was devastating. (Daily sessions driven by Google Search to andreweifler.com between October ’16 and October ’17) As you can see, some days

Andrew Eifler October 22, 2017October 22, 2017 Ad Tech, technology 8 Comments Read more

Whistling Vivaldi and Stereotype Threat

I’ve recently started reading Whistling Vivaldi by Claude M. Steele, a book about how stereotypes impact our identities and our lives. The story is told from the perspective of Steele, a university professor and social psychologist studying (among other things)

Andrew Eifler September 24, 2017September 24, 2017 Life No Comments Read more
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